The UK’s HFSS Regulations Are Transforming The Food Industry
Restrictions on where HFSS foods, which are high in fat, sugar, and salt, can be placed in stores are already in effect. Soon, volume promotions (October 2025) and advertising restrictions (January 2026) will further limit how HFSS products are marketed. For many food manufacturers, this means less visibility, fewer promotions, and an urgent need to reformulate.
This is where GOFOS™ comes in. GOFOS™, a short-chain fructo-oligosaccharide (sc-FOS), helps reduce sugar while increasing fiber, improving NPM (Nutrient Profiling Model) scores, and shifting products out of the HFSS category.
With a naturally sweet taste, prebiotic health benefits, and wide applications across the bakery, dairy, beverage, and confectionery industries, GOFOS™ enables manufacturers to stay compliant without sacrificing flavor.
Reformulation isn’t just about compliance; it’s an opportunity to lead with healthier, customer-focused innovation.